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Novadesko app Customers and communication

Email Marketing

Create newsletters and promotions with a block editor, send them to your customers and track opens and clicks.

Email Marketing in action

An animated simulation of the app screen, step by step.

  1. The indicators sum up sends, recipients and opens.
  2. Each sent campaign shows its open rate.
  3. Filter by status: drafts, scheduled or sent.
  4. New campaign starts the creation.
  5. Name, subject, sender and starting template.
  6. The email subject is entered.
  7. Pick a template, to customise afterwards in the builder.
  8. The campaign is created as a draft.
  9. It waits for your test and your send.
Email campaigns: indicators, campaign list with opens and creating a campaign from a template. Example screen: generic labels and illustrative amounts, no real data. Reduced motion: the screen stays on its final state, step through with the buttons.

What Email Marketing does

The Email Marketing module lets you write to your customers without an outside tool. Pick a template (newsletter, promotion, welcome, product...) or start from a blank page, then build the email in the drag and drop builder: text, images, buttons, columns. An AI assistant can suggest content blocks.

Send yourself a test email first, then send the campaign right away or schedule it for a set date. It goes to your customers who have an email address, automatically leaving out those who unsubscribed, and through your own mail server if one is configured.

For each campaign, Novadesko tracks sends, opens and clicks. Every email carries an unsubscribe link and a preferences page, so you stay in line with the GDPR.

Who is it for?

Shops, hospitality businesses, online sellers and SMEs that want to stay in touch with their customers: news, promotions, events or practical information.

  • Block builder

    Build the email by drag and drop: headings, text, images, buttons and columns, or edit the HTML.

  • Templates and versions

    Templates by category, duplication and version history to roll back.

  • AI assistant

    The marketing assistant suggests content blocks from your request.

  • Test and schedule

    Test email to your own address, immediate or scheduled sending on the chosen date.

  • Statistics

    Recipients, opens, open rate and clicks per campaign, plus the log of sent emails.

  • Unsubscribe

    Unsubscribe link and preferences page in every email, unsubscribed addresses are left out.

Novadesko Support

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